Home » Allgemein » Communicating the Environment in Laos

Choose language:


Gefördert durch das DFG-Programm „Infrastruktur für elektronische Publikationen und digitale Wissenschaftskommunikation“


Communicating the Environment in Laos

Manfred Oepen | PDF

Abstract: This article reflects experiences and results from an environmental education and communication strategy (EECS) as part of a Lao-German development project of Gesellschaft für Internationale Zusammenarbeit (GIZ) over a 10-year period from 2011 to 2021. The article is divided into four parts. First, an overview of the project context and the media landscape in Laos is provided. Next, the conceptual framework of the communication strategy at the GIZ policy and project management level is presented. Subsequently, major features of the wide variety of environmental education and communication media productions and educational materials are highlighted. Another chapter summarizes the results of Knowledge, Attitude and Practice (KAP) surveys related to environmental awareness. Finally, monitoring and evaluation (M&E) and impact assessment results conclude lessons that can be learned from the project’s communication strategy.

Submit Your Article

Open Call for next issues

You are invited to send full paper submissions addressing any topic relevant to international or transcultural communication and media to gmj[at]uni-erfurt.de.

Please check our styleguide D / ENG.


The Global Media Journal - German Edition (GMJ-DE) is part of a network of academic peer-reviewed open-access journals around the world

GMJ Network.

The German Edition is edited by Prof. Dr. Carola Richter and Dr. Christine Horz and hosted at Freie Universität Berlin and the University of Erfurt.




The Content of GMJ-DE is indexed by